Advanced Media Technologies (AMT) Names Broadband Industry Leader Zenita Henderson Vice President of Programs

Broadband industry leader Zenita Henderson to align marketing, sales, and partner programs, accelerating AMT’s role in nationwide broadband expansion

DEERFIELD BEACH, FL, UNITED STATES, April 2, 2026 /EINPresswire.com/ -- Cable Hall of Fame honoree and Cable TV Pioneer to lead marketing, sales enablement, partner and customer success as AMT expands support for next-generation broadband deployments

Deerfield Beach, FL — April 2, 2026 — Advanced Media Technologies (AMT), a leading provider of technology solutions and supply chain services for broadband network operators, today announced the appointment of Zenita Henderson as Vice President of Programs. In this role, Henderson will lead the company’s marketing, sales enablement, partner and customer success initiatives as AMT expands its support to service providers deploying next-generation broadband networks.

Henderson joins AMT following a successful consulting engagement where she helped accelerate key strategic initiatives, including the development and launch of AMT’s go-to-market strategy and sales enablement playbook for the Broadband Equity, Access, and Deployment (BEAD) program. Her work positions AMT to support broadband providers navigating what is widely considered the largest broadband infrastructure investment in U.S. history.

As Vice President of Programs, Henderson will focus on aligning marketing, sales, and partner engagement programs to strengthen AMT’s market leadership and help service providers simplify the technology, supply chain, and operational challenges associated with large-scale broadband expansion. “Zenita brings a powerful combination of industry expertise, strategic vision, and operational execution,” said Daisuke Ando, CEO of Advanced Media Technologies. “She has already made a meaningful impact during her consulting engagement with AMT, helping to bring clarity and momentum to several of our growth initiatives. I am confident she will play an important role in helping AMT and our customers succeed as broadband networks expand across the country. We are very pleased to welcome her to the team.”

Henderson is a widely respected leader in the broadband and telecommunications industry with decades of experience spanning marketing, sales, customer success, and business development. She has held leadership roles at global technology companies including General Instrument, Motorola, ARRIS, and SCTE, a subsidiary of CableLabs, where she worked closely with service providers and technology partners to drive innovation and industry collaboration. Most recently, Henderson served in leadership roles at regional fiber service providers Segra and Point Broadband.

Henderson was inducted in 2014 as a Cable TV Pioneer and a 2025 Cable Hall of Fame honoree, recognizing her longstanding contributions to the global cable and broadband industry. “I am honored to join AMT at such an important moment for the broadband industry,” said Henderson. “As service providers expand networks and connect more communities across the country, the ability to simplify technology, supply chains, and deployment strategies becomes increasingly important. AMT has built a strong reputation as a trusted partner to the industry, and I look forward to working with our team, customers, and partners to help accelerate broadband expansion and deliver superior customer experiences across the communities they serve.”

AMT works with leading technology manufacturers and ecosystem partners across broadband infrastructure, connected home technologies, and network services to help operators design, deploy, and scale modern broadband networks. The company is playing an increasing role in helping service providers prepare for BEAD-funded deployments by delivering integrated technology solutions, engineering expertise, and supply chain support.

About Advanced Media Technologies
Advanced Media Technologies (AMT) provides technology solutions, engineering expertise, and supply chain services that help broadband providers design, deploy, and scale next-generation networks. Through deep industry partnerships and a comprehensive portfolio of infrastructure and operational solutions, AMT enables operators to accelerate network deployment and improve customer experience. AMT is part of ITOCHU Corporation, a global Fortune 500 trading and investment company, providing the scale and global relationships to support broadband infrastructure expansion.
Learn more at www.amt.com.

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